Fraud Blocker

Menu

How Does SaaS Video Production
Make Complex Products Clear?

SaaS video production makes complex products clear by turning technical ideas, software platforms and business services into concise, engaging video content. 1 Minute Media helps SaaS, business and technology companies explain what they do, why it matters and how their solution works.

Our videos act as 24/7 informative sales tools, using sleek live action, animation and motion graphics to simplify complex messages, support sales conversations and help audiences understand your product faster.

Trusted By

1 Minute Media creates video campaigns for organisations, businesses and brands that need to explain complex messages.

Want to View Some Of Our Client Case Studies?

Explore our SaaS and business video case studies and see how 1 Minute Media helps businesses, technology companies, government departments, education providers and organisations explain ideas, share stories and communicate clearly, creatively and professionally.

Our work shows how SaaS video production, business video production, live action, animation and motion graphics can simplify complex messages, support sales conversations and create polished video content for websites, campaigns, presentations and social media.

Australian Financial Review, Brand Video

We partnered with the AFR for a nationwide series to launch their Business Success Subscriptions!

AI Media Secures Major Contracts

AI Media needed to simplify and showcase their accessibility solutions to win government and corporate contracts. Our videos helped secure key deals and drive growth.

InMoment Global Summit Highlights

InMoment is a global leader in customer experience software. We capture full-funnel event and campaign assets that amplify their brand story across multiple platforms.

triSearch Live Action, Motion Graphics

triSearch has rapidly transformed conveyancing online, while our videos showcase every innovation of this great Australian SaaS success story.

My Health App, Crowdfunding Animation

Our team designed a sleek, gradient-filled animation for the critical crowdfunding phase of startup, My Health App. Our explainer attracted backers from across the globe.

HV Fintech, Animated Explainer

HV Fintech provides tailored trust and fiduciary services for global organisations. Our sleek animation simplifies the vast array of services of the HV Group.

SaaS & Business Video Production FAQs

1 Minute Media produces SaaS and business videos for organisations that need to explain products, platforms, services, systems, customer journeys or complex ideas clearly.

Our SaaS and business video production can include product explainers, software demo videos, onboarding videos, training videos, sales videos, founder videos, customer case studies, brand videos, campaign assets, motion graphics and platform-ready social versions.

Video helps explain a SaaS product or technology platform by showing what the product does, who it is for and how it solves a problem.

For software, platforms and technology businesses, video can make complex features, workflows, integrations, dashboards and user journeys easier to understand. 1 Minute Media can use live action, animation, motion graphics, screen recordings or mixed-format production to turn technical information into clear video content for sales, marketing, onboarding, training and customer education.

The right format depends on what the audience needs to understand. Live action works best for real people, founders, teams, customer stories and workplace context. Animation works best for platforms, workflows, systems, product concepts and technical information. Motion graphics work well for dashboards, data, key messages, product features and campaign versions.

Many SaaS and business video projects use a mix of live action, animation, screen recordings and motion graphics so the message feels clear, polished and commercially useful.

No. 1 Minute Media produces videos in the length and format that best suits your goals, audience and platform.

A SaaS or business video might be a 15-second ad, a 30-second product teaser, a 60-second explainer, a 2-minute demo, a customer case study, a training module or a longer onboarding video. Our name reflects the value of clear, concise communication, but every video length is recommended based on the message, audience behaviour and final use.

See More Samples of our Videos

SSKB, Strata App Explainer

The SSKB App streamlines Strata communication, while our explainer videos highlight the amazing benefits.

Banqeta, Explainer Kit

Banqeta is revolutionizing digital banking, and our Explainer Video makes its advanced features simple and accessible.

Five Faces, Digital Frontdoor Explainer

Five Faces tagline is “Making the Complex Simple” - a perfect match for our Explainer Videos!

triConvey, Productivity Pack Explainer

Launched to the market with one of our Explainer Kits, the Productivity Pack streamlines every conveyancing process.

Mitsubishi Gets SaaSy

Mitsubishi Motors makes vehicle planning simple with their Operating Lease Estimator tool. We created an explainer to help their sales team adopt it with confidence.

Ai-Media Explainer Videos

Ai-Media helps the world's leading brands caption their TV broadcasts, and more, while our videos launch each new innovation.

Need Finance, SaaS and Legal Video Production That Cuts Through?

1 Minute Media creates finance, SaaS and legal video production that cuts through complex industries with clear, credible and engaging content. Our most successful video services for these sectors include brand videos, CEO and partner interview videos,finance explainer videos, corporate videos, launch videos and event videos.

We’re proud to have partnered with industry leaders across software, financial services and legal services, with video marketing campaigns for organisations including The Regulators, KPMG, Finsia, Federation Asset Management and CreditorWatch. From corporate interview videos to video content across the marketing cycle, we help professional organisations communicate with clarity and confidence.

More Questions About SaaS & Business Video Production

Choose 1 Minute Media for SaaS and business video production when your audience needs to understand a product, platform, service or complex message quickly and with confidence.

Our senior creative team combines strategy, scripting, storyboarding, live action production, animation, motion graphics, screen-based content, editing and delivery planning to create polished videos for sales, marketing, onboarding, training and customer education.

Since 2012, 1 Minute Media has produced 12,000+ videos for 950+ organisations, with 130+ verified 5-star reviews. Our experience spans SaaS explainers, business videos, software demos, training videos, customer stories, corporate videos, campaign assets and complex-message communication across Australia.

The 1 Minute Media SaaS and business video production process starts with a briefing session to understand your audience, product, message, goals, sales journey, technical detail and final deliverables.

From there, we shape the creative approach, script, storyboard, interview questions, filming plan, animation style or screen recording requirements. Production may include live action filming, animation, motion graphics, voice-over, music, captions, branded editing and review rounds. Final files can be delivered for websites, landing pages, sales teams, onboarding flows, training platforms, campaigns and social versions.

Professional SaaS and business video production with 1 Minute Media typically ranges from $3,000 to $10,000 + gst, depending on the scope, format, script complexity, animation style, filming requirements, screen recording, motion graphics, voice-over, review rounds and final deliverables.

A simple product explainer or business video usually sits at the lower end of the range, while detailed software demos, onboarding video series, customer stories, complex animation or multi-version campaign assets may require a higher production budget.

AFR
Brand Video

Production Overview

Helping businesses succeed is what the Australian Financial Review does best.

And showcasing that achievement to the world is what 1 Minute Media does best.

We were right on the money with our screen design, and motion graphics, beating deadlines and sealing the deals for AFR!

1 Minute Media Creative

AI Media
Brand Video

Production Overview

AI Media needed to clearly communicate their sophisticated captioning and AI-powered accessibility solutions to win more government and corporate contracts. 1Minute Media produced a series of engaging promotional videos that highlighted their innovation and expertise. This resulted in increased visibility, new high-value contracts, and strengthened leadership in the accessibility tech space.

1 Minute Media Creative

InMoment
Event Full-Funnel Assets

Production Overview

InMoment helps businesses transform customer feedback into meaningful action and stronger customer experiences.

Across multiple events and campaigns, our team has captured cinematic live coverage, audience engagement, keynote moments and branded content assets, crafting full-funnel visuals that reflect InMoment’s dynamic and insight-driven approach.

1 Minute Media Creative

InMoment event video production featuring keynote presentations, audience engagement and branded content captured by 1 Minute Media.

TriSearch
Brand Video

Production Overview

Launched in Australia in 2018, triSearch rapidly succeeded in its mission to solve the problem of time for their clients. Through streamlined programs, triSearch transformed conveyancing online.
1 Minute Media has been a proud partner of triSearch, producing expertly crafted short form case studies and explainer videos, that define each new product, such as this video used to introduce “triConvey” to the market. 

1 Minute Media Creative

My Health App
Animated Crowdfund Explainer

Production Overview

Startups rely on equity crowdfunding to finance their growth.

Even while still in the design phase, it’s essential that funding is achieved. We teamed with startup, My Health App, in their critical phase of development, securing backers to fund data research and development.

Our gradient-filled explainers attract investors from across the globe.

1 Minute Media Creative

HV Fintech
Animated Explainer

Production Overview

Providing comprehensive services to Funds across Private Equity, Venture Capital, Real Estate, Litigation Funding and more, the HV Group required a sleek animation to define their scope to a global audience.

1 Minute Media Creative

SSKB App
Explainer Video Kit

Production Overview

Another great Australian innovation, the SSKB App streamlines Strata communication. We proudly partnered with SSKB to create an explainer video kit showcasing the app’s amazing benefits for every Strata group. 

1 Minute Media Creative

Banqueta
Explainer Video Kit

Production Overview

Banqeta is revolutionizing digital banking with cutting-edge solutions, and our Explainer Videos break down its advanced features, making them simple, accessible, and easy to understand.

1 Minute Media Creative

Five Faces
App Explainer Video

Production Overview

Booking GP & specialist appointments is a breeze with the Digital FrontDoor App—and our Explainer Videos are just as seamless and visually engaging! 

1 Minute Media Creative

triConvey
Explainer Video Kit

Production Overview

The Productivity Pack is an advanced suite of tools developed by Australian tech company TriConvey, designed to streamline and optimize conveyancing processes.

We’re proud to partner with triSearch in creating engaging explainer videos to showcase and launch each of their innovative products. 

1 Minute Media Creative

Mitsubishi
Explainer Video

Production Overview

Mitsubishi Motors developed the Operating Lease Estimator tool to help businesses simplify vehicle planning.

To showcase its features, our team created a series of clear and informative explainer video assets. Blending live action with motion graphics, the campaign contributes to close to 100% uptake across the organisation.

1 Minute Media Creative

Mitsubishi Motors explainer video promoting the Operating Lease Estimator tool created by 1 Minute Media.

Ai-Media
Animation & Motion Graphics

Production Overview

ASX listed Ai-Media, is one of Australia’s most highly celebrated SaaS brands. Like all great organisations, it’s founders set out to provide a solution: accurate captioning for the deaf community.

Now a global organisation, Ai-Media helps the world’s leading brands caption their TV broadcasts, live streams, events, virtual meetings and more.

As a proud partner of Ai-Media, we’ve expertly crafted 10+ short form case studies and explainers, such as “Lexi Viewer,” that drive awareness and growth.

1 Minute Media Creative

SciDev
Water Technology Animation

Production Overview

SciDev needed a clear, engaging way to explain technical water technology, systems and operational processes.

1 Minute Media created a custom animation campaign to simplify SciDev’s systems, benefits and practical applications into clear, easy-to-follow training content.
The animation turns a practical workplace system into a simple, easy-to-understand training tool.

1 Minute Media Creative

Illustrated SciDev animation showing a worker and water technology system for technical training.

Agas
Safety Reporting Animation

Production Overview

Agas needed a clear, engaging way to explain its safety reporting platform.

1 Minute Media created a short animated explainer video to show how teams can report issues quickly, follow the right process and stay safe and compliant.
The animation turns a practical workplace system into a simple, easy-to-understand training tool.

1 Minute Media Creative

Animated training video scene showing a worker beside safety, compliance and care icons.

Tennis Majors
Brand, TV Ad

Production Overview

Tennis Majors approached us for a series of branded TV Ads, to bring in the crowds for the Summer Season.
From the minute we called “action”, Australia’s most entertaining tennis player swung into Kyrgios mode. The result? Game, set and match. 

1 Minute Media Creative