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What makes a great Retail Video?

Great retail video production needs to be fast, effective, affordable and designed to help customers take action. At 1 Minute Media, we create high-impact retail videos, social cuts and GIFs that build brand awareness, showcase products and support more sales across websites, social media, digital advertising and retail campaigns.

Our retail video production helps businesses communicate quickly, promote offers, launch products and create polished video content that works across multiple platforms. Ask our team for a quick quote today.

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1 Minute Media creates video campaigns for organisations, businesses and brands that need to explain complex messages.

Want To View Some Of Our Client Case Studies?

Explore our retail video production work and see how 1 Minute Media helps businesses, brands, retailers, government departments, education providers and organisations explain ideas, showcase products and communicate clearly, creatively and professionally.

Our retail video case studies show how high-impact retail videos, social cuts, GIFs and campaign content can build brand awareness, support product launches and help businesses drive more engagement and sales across websites, social media and digital advertising.

Tennis Majors With Nick Kyrgios TV Ad

The King was in the house last Summer! Our International Ads filled the grandstands for the showdown in LAX UTS.

Officeworks Tripled Sales With How-To-Videos

Officeworks needed to overcome buyer hesitation around self-assembly of Pago Ergonomic Chairs. Our "how-to" videos helped triple turnover and become a market leader in two years.

The Langham Hotels, Brand Video

When a luxury international resort requires first class staff, our brand videos attract excellent recruits.

Ippudo International Brand Ads

Our brand series takes Ippudo, the "Japanese Wonder" restaurant franchise to a global audience.

Heinemann Brand Video

Our billion dollar global partner, Heinemann, engaged our team for a series of branded recruitment videos that brought applicants from around the world.

Dove Animated TVC

Our team used existing Dove messaging and illustration styles for their "Advanced Care" product promotion in Australia.

Retail Video Production FAQs

1 Minute Media produces retail videos for organisations and brands that need to promote products, support campaigns, improve customer understanding and create professional video assets for online and in-store use.

These include product videos, promotional videos, retail campaign videos, brand videos, customer testimonials, how-to videos, e-commerce videos and in-store screen content.

We can produce a standalone retail video or a broader video package for different products, promotions, audiences, platforms or campaign stages.

The right format depends on what the audience needs to see and understand.

Live action works best for physical products, demonstrations, retail environments, people and customer experiences. Animation works best for features, systems or concepts that are difficult to film. Motion graphics can highlight offers, pricing, product benefits, specifications and key campaign messages.

Many retail campaigns combine live action, animation and motion graphics to create a stronger range of video assets.

Yes. 1 Minute Media produces product, promotional and campaign videos for retailers that need to launch products, support promotions, explain features and engage customers across multiple channels.

These videos may include product demonstrations, brand stories, campaign concepts, customer testimonials, offers, retail events and shorter promotional versions.

We can create a single video or a coordinated series for different products, audiences, stores, campaigns or stages of the customer journey.

Yes. One retail video campaign can be planned to create multiple assets for websites, e-commerce pages, in-store screens, YouTube, paid advertising and social platforms.

A campaign may start with a main product, brand or promotional video, then extend into shorter edits, different aspect ratios, captioned versions and platform-specific campaign assets.

1 Minute Media plans the required deliverables early so the production can create the strongest range of retail video assets from the available budget.

See More Samples of our Videos

PrintLocker, Explainer

Join us on the customer journey, from click to collect, in this seamless Explainer Video.

Mad Dogs Drives Franchise Growth

Mad Dogs & Englishmen needed a fresh way to boost bookings for their dog walking service. Our playful, dog’s-eye-view ad campaign drove strong growth and enquiries.

Refilled Brand Video

Refilled is on a mission to eliminate 100 million single-use plastic bottles by 2030!

What Is The Retail Video
Production Process?

The retail video production process starts by defining your goals. Are you building brand awareness, launching a product, promoting an offer or creating video content designed to help sell for you?

Once the objective is clear, 1 Minute Media identifies your target audience and designs the right video production elements to appeal directly to them. Whether you sell paint, flowers, baby clothes or a completely different retail product, we make the process fast, easy and focused on creating retail videos that support engagement, awareness and sales.

More Questions About Retail Video Production

The 1 Minute Media retail video production process includes briefing, strategy, scripting, pre-production, filming or animation, editing, review rounds and final delivery.

We first identify the products, audience, campaign goals, channels and required deliverables. Our team then plans the creative approach, filming requirements, visual style and any animation or motion graphics before production begins.

Final videos are supplied in the required formats for websites, e-commerce pages, stores, campaigns, presentations and digital platforms.

Professional retail video production with 1 Minute Media typically costs between $3,000 and $10,000 + gst.

The final cost depends on the number and length of videos, products, filming requirements, locations, talent, animation or motion graphics, editing style, captions, review rounds and final deliverables.

A straightforward standalone video may sit at the lower end of the range, while multi-product campaigns, larger shoots, animation or multiple campaign versions may require a higher production budget.

For an accurate quote, tell us what you need to promote, who the audience is and where the videos will be used.

Choose 1 Minute Media for retail video production when your organisation needs professional video assets that explain products clearly, support campaigns and work across multiple customer touchpoints.

Our senior creative team combines strategy, scripting, live action production, animation, motion graphics and editing to create retail videos for products, promotions, brand campaigns and customer engagement.

We can produce a single retail video or a broader campaign package for different products, audiences, stores and platforms.

Since 2012, 1 Minute Media has produced 12,000+ videos for 950+ organisations, with 130+ verified 5-star reviews.

Tennis Majors
Brand, TV Ad

Production Overview

Tennis Majors approached us for a series of branded TV Ads, to bring in the crowds for the Summer Season.
From the minute we called “action”, Australia’s most entertaining tennis player swung into Kyrgios mode. The result? Game, set and match. 

1 Minute Media Creative

Officeworks
“How To” Assembly Series

Production Overview

Pago needed to show how simple their ergonomic chairs were to assemble, as concerns about self-assembly were limiting sales at Officeworks. 1Minute Media produced a series of clean, step-by-step instructional videos, accessed via QR codes in-store. Within two years, Pago’s turnover increased by 300%.

1 Minute Media Creative

Officeworks Logo on blue background

The Langham
Brand Video

Production Overview

Langham Hotels required a dynamic video campaign to drive a global recruitment strategy.

From a variety of creative concepts, we decided there’s no better way to attract recruits, than through social proof. And what better setting for a “Day In A Life,” than with the Langham team at the flagship Sydney Hotel?

Get your resume ready!

1 Minute Media Creative

Ippudo International
Brand Video

Production Overview

Ippudo asked us for a series of branded ads to showcase the global expansion of their award-winning Japanese ramen restaurants.

We certainly delivered on their order! Delicious food, cultural immersion and wide, smiling faces. And now Ippudo is bringing their Japanese cuisine to the world stage!

Ramen, anyone?

1 Minute Media Creative

Heinemann
Brand Video

Production Overview

Established in 1879, Heinemann has developed into a billion dollar global distributor and retailer for the international travel market. Despite this success, Heinemann takes pride in the warm, family approach to it’s customers and crew. Heinemann invited our team to demonstrate this beloved culture for a large recruitment campaign. As experts in short-form storytelling, 1 Minute Media immediately rose to the challenge – resulting in a series of branded recruitment videos that brought applicants from across the globe.

1 Minute Media Creative

Dove
Animated TV Ad

Production Overview

Our team used existing Dove messaging and illustration styles for their “Advanced Care” product promotion in Australia.

Our animators continued the 2D line style that morphs from dove to the product illustration, finally superimposing over the product images.

1 Minute Media Creative

PrintLocker
Customer Journey Video

Production Overview

PrintLocker brings your T-shirt designs to life as vividly as your imagination. Our Explainer Video captures the seamless click-and-collect journey. 

1 Minute Media Creative

PrintLocker customer journey explainer video created by 1 Minute Media showcasing the click-and-collect ordering experience.

Man Dogs & Englishmen
Brand Video

Production Overview

Mad Dogs & Englishmen needed TV and social campaigns to help their dog walking franchisees secure more bookings. We created a playful, heartwarming ad series told from the dog’s point of view. This approach boosts brand recognition and drives significant growth in enquiries and sales.

1 Minute Media Creative

Refilled
Product Video

Production Overview

Sydney-based startup Refilled is on a mission to eliminate single-use plastic bottle waste with an innovative smart drinks dispenser, used in offices, gyms and schools. They needed a way to explain their product simply and dynamically to a new audience.

1 Minute Media produced a motion graphics campaign anchored by a hero video, communicating Refilled’s mission and product clearly while giving the brand a modern presence to support their growth.

1 Minute Media Creative

SciDev
Water Technology Animation

Production Overview

SciDev needed a clear, engaging way to explain technical water technology, systems and operational processes.

1 Minute Media created a custom animation campaign to simplify SciDev’s systems, benefits and practical applications into clear, easy-to-follow training content.
The animation turns a practical workplace system into a simple, easy-to-understand training tool.

1 Minute Media Creative

Illustrated SciDev animation showing a worker and water technology system for technical training.

Agas
Safety Reporting Animation

Production Overview

Agas needed a clear, engaging way to explain its safety reporting platform.

1 Minute Media created a short animated explainer video to show how teams can report issues quickly, follow the right process and stay safe and compliant.
The animation turns a practical workplace system into a simple, easy-to-understand training tool.

1 Minute Media Creative

Animated training video scene showing a worker beside safety, compliance and care icons.