Edith Cowan University MBA eLearning Program
Edith Cowan University wanted to modernise the Futures Thinking component of its MBA by moving the learning experience online, while maintaining the quality of the program and reducing the recurring cost of face-to-face delivery.
1 Minute Media designed and produced a complete 12-video eLearning program, structured across four modules and two masterclasses. The result: ECU reduced face-to-face delivery costs, reached break-even within the first few months of launch, and created a scalable learning asset that continues to deliver value year after year.
This sample represents part of ECU’s complete 12-video Futures Thinking eLearning program, structured across four modules and two masterclasses. The complete learning experience forms part of ECU’s MBA course.
Dr Ben Hamer is an accredited futurist and one of Australia’s foremost experts on the Future of Work, serving as an Adjunct Professor at Edith Cowan University’s School of Business and Law.
Dr Ben Hamer
Adjunct Professor, Edith Cowan University
Mission
Dr Ben Hamer developed the Futures Thinking content for Edith Cowan University to equip managers and leaders with the skills to embrace a futures mindset and drive transformational change in the Future of Work.
ECU engaged 1 Minute Media to transform Dr Hamer’s expert content into a complete online learning experience comprising 12 professional eLearning videos, structured across four modules and two masterclasses. The goal was to maintain the quality of the learning experience, reduce recurring face-to-face delivery costs and create a scalable long-term education asset.
Creative Direction
To create a focused and professional online learning environment, 1 Minute Media filmed Dr Ben Hamer against green screen and combined the presenter footage with on-screen text, stock footage and B-roll. Key concepts were interpreted visually to reinforce the learning while keeping complex Futures Thinking content clear and easy to follow.
Kathy Moran and the 1 Minute Media creative team worked from Dr Hamer’s expert content and scripts to shape the visual interpretation and screen design, applying learning design principles across the program. Together, they developed a consistent visual system across all 12 videos, creating a cohesive eLearning experience across the four modules and two masterclasses.
Results
The eLearning video series became a long-term asset for ECU. By reducing recurring face-to-face delivery costs, the program reached break-even within the first few months and has continued to generate annual savings and profit.
Now in its fourth year, the Futures Thinking Masterclass remains a scalable part of ECU’s education offering, giving managers and leaders ongoing access to the program while supporting ECU’s long-term return on investment.
Planning an eLearning Video Project?
Need to transform expert content into a structured online learning program, reduce recurring face-to-face delivery costs or scale training across your organisation?
ECU’s 12-video Futures Thinking program demonstrates how professionally designed eLearning can become a scalable, long-term learning asset. 1 Minute Media creates eLearning programs for universities, government and organisations, from individual modules to complete multi-module learning programs.
