Promotion Video Series
UNSW Aviation
When UNSW Aviation needed to boost enrolments and stand out in a competitive education landscape, the university partnered with 1 Minute Media to craft a strategic video campaign that captured the thrill of airside training and the authenticity of student life.
The result was more than awareness, delivering measurable growth, with over 500 new student registrations in the first year. Today, UNSW Aviation continues to inspire future pilots with a dynamic library of videos that reflect its prestige as one of Australia’s leading aviation schools.
“The energy around the course has taken off following the launch of the videos. In fact placements have completely filled up this year.”
Lorna, UNSW School of Aviation
“The energy around the course has taken off following the launch of the videos.
In fact placements have completely filled up this year.”
Lorna
UNSW School of Aviation
Mission
UNSW commissioned our team to showcase their prestigious School of Aviation. As a Global Top 20 University, UNSW’s exciting professional flying courses are tailored to respond to evolving local and global challenges.
Our promotional series shows off UNSW’s Aviation learning facilities, including the Flying Operations Unit (FOU) where their fleet of ultra-modern aircraft is housed.
Our mission was to generate national & international registrations through a series of premium videos ads.
Creative Direction
In order to best showcase the state-of-the-art School of Aviation, we worked closely with our clients, from the initial concept to post-production.
It was crucial to reflect the School’s prestige, while maintaining a welcoming buzz for Australian and International students.
We fused an array of footage, motion graphics and stills with interviews with real students and staff.
Results
The campaign delivered more than awareness – it drives measurable growth. Rolled out across digital platforms, the UNSW Aviation videos generated over 500 new student registrations in the first year, filling intakes and strengthening the school’s reputation as one of Australia’s leading aviation institutions. The campaign continues to perform, supporting new enrolments year after year.
The sky truly is the limit when creativity meets strategy!
Let’s Turn Insight Into Action
Every brand has a story that deserves to be seen. Whether you’re inspiring students, engaging customers, or driving new business, powerful video storytelling makes the difference.
Partner with 1 Minute Media to give your audience a clear view of what sets you apart.
