4 Key Benefits of Business Profile Videos


November 2014 is “Profile Video Month” at1 Minute Media

1 Minute Media specialises in Corporate Video Production, Sydney

and during the month of September we are offering a massive

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10% off our “Day in Your Life” Business Profile Videos

Benefit 1: Return on Investment

This formula is simple. Company profile videos lead to greater conversion which leads to greater returns. It’s as simple as that.

Benefit 2: Deliver the Perfect Pitch – Every Time

What do you do again? As business owners it can be very frustrating to find yourself faltering when explaining the key attributes of your business.
When you live and breathe your product and service it isn’t always easy to explain you key message efficiently.
Your business profile video helps you give your perfect pitch all over the world at any time of the day. You don’t even have to be there!  Your potential customers are likely making decisions on whether to purchase your product or service right now, based on your online presentation.
A carefully planned company profile video will work around the clock to differentiate your business from your competition.

Benefit 3: Increased Conversion Rates:

Statistics from Internet Retailer demonstrate that up to 85% of people are more likely to buy a product if they first saw a company profile video. This helped Rypple (who recently sold to SalesForce) increase conversion rates by 20%. CrazyEgg added an explainer video to their homepage and increased conversion rates by 64%!

Benefit 4: Video Increases Your Visibility on Google

Websites with video are 50 times more likely to be ranked on Google’s first page. What do you think people will click on first: the text link or the video link? That’s right. The video link! In fact, your video is 41% more likely to get clicked than a text listing. Now that you’re on the front page of Google, more people will watch your video, more people are engaged with your product or service, the net result to you is more customers.

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Bio: Kathy is a new media entrepreneur and co-founder of 1 Minute Media. 1 Minute Media is a specialist Sydney Video Production Agency and has provided thousands of strategic video campaigns for greater engagement, conversion and business growth.