Showcase Your Property with Real Estate Video Production in Sydney and Melbourne
Agent Using Video Production in Their Marketing Are Getting More Listening. Here Are Some Of The Reasons Why:
1. Video dramatically increases the Know, Like and Trust factors – for an owner to list a property with you, they must know, like and trust you. There simply is no other advertising medium which achieves this as rapidly and effectively. DL cards, photos online, text online, letters and other traditional media simply do not achieve these factors.
2. You gain instant credibility over your competitors by becoming “famous”
As above, if you use the medium to present yourself you immediately move up in the viewers opinion. They remember you, respect you, and feel they know, like and trust you – the perfect formula for doing business with you!
3. Visitors to websites with video are 64% more likely to purchase products (Cisco Research)
This statistic speaks for itself. Text bores. Video sells
4. 1 minute of film is equivalent to 1.8million words (Dr James McQuivey, Forrester Research). In the information age, too many words are coming at people. Your audience will find it a great and welcome relief to hear your expertise.
5. Internet video production accounts for over 50% of web traffic in 2012. Your potential clients love it!
How do we produce Real Estate Marketing Material that your clients want to watch?
We leave nothing to chance at 1 Minute Media by applying professional services through each step of the way. The huge advantage that we have at 1 Minute Media is that our Production Manager, Kathy Moran, was an agent with one of Australia’s most prominent brands in real estate – McGrath Estate Agents. Kathy understands that your marketing IS YOUR brand and our real estate video production sets you apart from your competitors.
1 Minute Media’s “unfair advantage” Video Products for real estate
Everyone can make an iPhone film today. However, to produce a quality product which does your brand justice and positions you as an industry leader it is best to leave the production elements to the experts. We offer professional services at every step of production: script writing (where applicable), is an essential component to producing effective, high conversion marketing material. We use only HD cameras, along with full production lighting, mounting, sound & teleprompter equipment. Our cinematographers employ cinematic techniques to bring you, your property, your office and your core suburbs to life. 1 Minute Media does not only provide your premium film. With our intimate knowledge of the real estate world we also know how to propel your content, and therefore your brand, into the online sphere!
Some of our most popular Real Estate Video Products include:
Property Videos – buyers and sellers alike love 1 Minute Media. As the shift away from traditional media becomes more pronounced the best way for owners and agents to stand out online is to accompany a listing with a film showcase. Viewers love to watch and the return on investment for owners is obvious due to the extra hits and emotional appeal of beautifully crafted videos, including testimonials – amongst the most effective marketing tool for agents.
Monthly Market Reviews – what better way is there to reinforce your status as an area expert than to email an audio-visual newsletter to your clients every month?
Profiles – this has become an essential tool in the agents’ kit. If owners are to hand you with the listing of their property they must “know, like and trust” you. A beautifully crafted, strategically scripted profile film operates as your 24/7 listing
Unique Selling Proposition Videos – rather than trying to put all the advantages that you offer your clients into one long video, we recommend our “1 Minute” fast, effective videos which present the facets of your business 1 at a time. Your clients then choose the topics relevant to them eg a vendor may prefer “The auction advantage” video, while the Landlord will prefer to watch “Increase your Rental Returns”
Testimonials – these videos are like little listing machines for you. It can’t be stated highly enough how effective it is to present a past happy client directly to a prospective client. Our 1 Minute Media Testimonials are high conversion videos and are a must in your marketing kit!
At 1 Minute Media we work with you to plan and construct your Video, ensuring it is high quality and that the end result is a product that your clients will want to watch….from the beginning to the way to the final cut! We make the process simple and easy for you, while maintaining the highest level of professionalism at every stage of Video Production.
The result is Property and Agent Marketing that will be the showpiece of your business 24/7. Call 1 Minute Media today to professionally utilise the fastest growing marketing tool in history.
Call 1300 905 205.